Lorraine’s Hallmark Gold Crown store is the only Gold Crown Hallmark between La Crosse and Madison, WI. Lorraine’s has more than just cards and wrapping paper…it’s a variety of items around every corner. Enjoy as you leisurely browse through our great selection of Tervis Tumblers, Yankee Candles, seasonal gardens, baby gifts, Willow Tree, Packer/Badger gifts and of course, a huge variety of Hallmark cards. And now proud to announce we are carrying Power’s Candies of Lyndon Station, WI!

When you shop with us, don’t forget you will receive Gold Crown points on every purchase you make. And that adds up quickly!

Don’t forget Christmas ornaments starting in July!